PCI Calling all superheroes The Client: PCI Security Standards Council, the global consortium of payment card industry organizations whose members include American Express, Discover Financial Services, JCB International, MasterCard, Visa Inc., and UnionPay. The Challenge: PCI SSC wanted a recruitment video to attract highly in demand cyber security professionals. The Solution: So we go interview some cyber security folks at PCI SSC about why they love their jobs so much, right? Yawn. Knowing that these folks tend to go in a big way for the Marvel Universe—and why not, cyber security folks are heroes too—we created Cyber Woman versus Hackman. The Result: The video successfully launched the new PCI SSC job board for cyber security professionals. The board has generated many new hires. Date: January 9, 2024 Category: Case Study Share: Previous Next